Texcare International, the world’s leading trade fair for the laundry, dry-cleaning, and textile-service industry, brought together the best in the sector, and we’re excited to share with you the highlights from this year’s event.

This year’s show theme was “Innovate to Sustain”, which emphasized our dedication to innovation but also our efforts on the level of sustainability.

Our two-floor booth captured attention with its striking deepscreen animation, showcasing our best-selling softmount washer-extractor, unveiling the new commercial tumble dryers, and featuring footage from real-life installations.

Visitors enjoyed the Primus corners, where our new tumble dryer showcased its high performance and advanced connectivity, all explored through our engaging augmented reality experience. The entire booth reflected innovation, spotlighting our solutions for segments such as facility management, health care and hospitality.

On the second floor, we featured the Alliance Intelligence Center, where our laundry experts led training sessions that offered valuable insights into our laundry equipment, and digital transformation initiatives.

The four-day event drew hundreds of partners, suppliers, distributors, and investors to our booth, successfully fostering connections and discussions on sustainability and innovation.

Check out our Texcare 2024 recap video!